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The Top 3 Mistakes Made When Creating Sales Contracts
How to Raise Venture Capital with Poor Customer Retention
Sales Territories Shrink Over Time - Just Not How You Think
Hour of Excellence: The Power of Connector Leadership with Snowflake's Hillary Carpio
Stage 2 Capital Accelerator Announces 15 Rising B2B Companies for 2022 Cohort
Startup Founders: How to Find the Right Advisor for Your Business
Hour of Excellence: Recruit and Develop a Diverse Sales Team with LogicMonitor's Hass Johnson
Stage 2 Capital Accelerator Preview: AMAs with GTM Leaders at Gong, Clari, Airtable, and Toast
Hour of Excellence: Scale Your CMO Dashboard with Five9's Genefa Murphy
The Secret Weapon to GTM Scaling: Bottoms Up Model
Anatomy of an Advisor Agreement: What you need to know!
Video
Hour of Excellence: Intern to RVP with Seismic’s Will Quigley
The Right RevOps Hire for Your Stage - How to Write the JD in 3 Steps
Revenue is a Dangerous North Star Metric - Here's Why
RevOps: When, How, and Who to Hire
Should I Pursue Product Led Growth (PLG) for My Startup?
Scaling Zoom with Product-Led Growth: Reflections by Founding CRO Greg Holmes
Stage 2 Capital Announces $80MM Fund II Backed by 250+ Senior Go-To-Market Executives
The Product-Led-Growth (PLG) Playbook for B2B Startups
What to do when demand increases 30X overnight? Interview with Hilary Headlee, Head of Global Sales Operations and Enablement @Zoom
Measuring What Matters: CRM Dashboards that Accelerate Sales
The Science of Re-Establishing Growth: When and How Fast?
Articles
Using Surveys to Re-Learn Buyer Sentiment and Assess Employees Comfort with Returning to the Office. 5 Minute Interview with Leela Srinivasan, CMO @SurveyMonkey
Coaching Your Salesperson through a Deal that is Pushing. 3 Minute Role Play with John McMahon, Board Member at MongoDB, Snowflake, and Sprinklr
I Cut My Marketing Budget. Now what? 5 Minutes with Former Rapid7 CMO, Carol Meyers
How to Improve Revenue in the Current Environment (hint: it’s not more pipeline)
[ROLE PLAY] Customer Cancellation Call with OJ, CRO @Asana and former VP of Sales @Dropbox
Matching Sales Capacity with Demand Gen using a Bottoms Up Growth Model
“COVID19” in sales emails decreases reply rates by 40%. See what else we learned with Sydney Sloan, CMO @SalesLoft
Crisis Management - A Cheat Sheet for Startup CEOs
Managing Investor and CEO Expectations, including Elon Musk! 5 Minutes with Jon McNeill, Former President @Tesla
Articles
The 3 Step Playbook to Hiring Your First Sales Leader
Navigating GTM in Today's Market with Josh Allen (CRO, Drift) and Kim Walsh (Global VP, HubSpot)
5 Steps to Pivoting Sales for Success in a Down Economy
![[ROLE PLAY] Customer Cancellation Call with OJ, CRO @Asana and former VP of Sales @Dropbox](https://blog.stage2.capital/hubfs/OJ%20Headshot.jpg)
